Digital Marketing for Entrepreneurs to Grow Your Business

$14.99 USD

Creating the best impression online is a combination of having a top-notch brand, as well as compelling content strategy and execution. This webinar will cover all the crucial information on how to leverage to build your (personal) brand and attract quality leads.

Lida Tohidi

Key Takeaways

  • Create the best 1st impression with a top-notch personal / company brand
  • Learn marketing fundamentals, funnel, and metrics that actually matter
  • Optimize your content strategy - boosting your reach and engagement
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About Lida Tohidi

Lida Tohidi has over a dozen years of experience in digital marketing, program management, and strategic planning. Initiatives and teams that Lida has led include: launching a national incubator, advising startups that have raised over US $500 million, and winning international competitions, such as the Google Startup Battle award out of 1000+ teams and national awards such as JustChange.

Lida is very passionate about coaching and diversity and inclusion in technology companies and beyond. Women she has coached have started jobs at companies like Amazon, Apple, Facebook, Gartner, Google, Internet Brands, Loot Crate, and Silicon Valley Bank. Last year alone, Lida spoke at 25 tech conferences and events ranging from Anaplan, Capital One, Droidcon, Google, LinkedIn, Make School, Mavenlink, Microsoft, Mobify, Outco, Tencent, ThoughtWorks, Twitch, Wells Fargo, WeWork, Women in STEM, to WEST (Women Entering and Staying in Tech).

She has also spoken at and mentored at, several events for women organized by ACT-W, Anita Borg, Connections Silicon Valley, Diversability, General Assembly, Hive, Latinos in Tech, NetSquared, NextPlay, Tech Jobs Tour, The Expat Woman, Women4Good, and Young Women in Business (YWiB). She was named one of the Top 20 Visionaries of Media & Tech Industries.

Lida has had experience in initiating, leading, and completing projects in Australia, Bénin, Canada, France, Italy, Japan, Malawi, Peru, Switzerland, Taiwan, the UK, and the USA. In short, she has lived and worked on all continents (though still awaiting an invitation from Antarctica :D), and speaks 3 languages well (while working on another 3).
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